This was going around Twitter and I thought it had some pretty interesting facts. I figured that since we are printers and we are on twitter that this would be fun to share with you.
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When it comes to 1:1 printing, there is more to success than design. There is also more to success than the amount of data you use. Well-executed 1:1 printing often falls under the umbrella of “relationship marketing,” an approach that focuses on fostering long-term relationships with customers rather than focusing exclusively on the short-term sale.
What [...]
Any restaurant can write a list of their dishes and present it to a customer. But smart restaurants are also utilizing their menu as a marketing tool.
How can it be a marketing tool when the customer is already choosing you as a vendor, you ask?
Here are a few helpful tips to consider when creating a [...]
